It is a big thing especially to children when people or institutions plan to hire a jumping castle. The inflatables are primarily intended for children's use. In the UK, however, there are also castles that are made available for adults. In the US, these "moonwalks" are seldom rented to adults.
Inflatable castles come in several nicknames according to geographical location. The "Bounce House" fit well to the revival of the hipster culture in New England. The Latinos have their "Brinca Brinca", meaning "Jump Jump", in their own tongue. "Jolly Jumps" is the Western USA and rural-area version of the inflatable structures, but considered obsolete, in the world of jumping castles.
"Moon Bounce" has evolved to become the global generic term for enclosed inflatables. Other nicknames used and associated with jumping castles are "Astrojump", "Moonwalk" and "Spacewalk". Closed Inflatable Trampoline (CIT) is a common term used by Southern Californians. Ireland, New Zealand, the United Kingdom and some parts of Australia refer to recreational inflatables as "Bouncy Castles" or "Inflatable Castles". "Jumping Castle" is yet another term used by Australia, Arizona, Canada and South Africa.
Although mostly insignificant to its main users, children of up to twelve years old, the history of jumping castles originated in Shreveport, Louisiana in 1959 where a mechanical engineer named John Scurlock experimented with inflatable tennis courts covers.
A pioneer in making inflatable domes, tents and signs, he invented the safety air cushion which, until now, is used by fire and rescue teams to catch people (and sometimes, animals) from tall buildings, billboards and other tall structures – his greatest achievement.
The "Space Pillow" was the first inflatable mattress. It had no sides but was modified in 1967 by adding a pressurized inflatable top supported by a three-side wall enclosure. The modified version was named "Space Walk" and was adopted as the company name. The "Jupiter Jump", with net walls attached to inflatable columns (therefore offering better ventilation), was developed in 1974 to solve the heat problem of the "Space Walk" which turned hot like a green house in summer.
In 1968, the first inflatable rental company was founded by Scurlock's wife, Frances. Their marketing approach was to children's events. The custom facility that the family built in 1976 supplied their inflatable requirements.
Frank Scurlock, the couple's son, expanded the jumping castles rental operation throughout the United States with the "Space Walk" and "Inflatable Zoo". He also created the "Fun Factory", the first indoor all-inflatable play park in 1986, and the first commercial inflatable water slide which he called the "Aqua Tunnel" in the early 1990s.
Doesn't the story tell you something? Children are a good market niche or segment. Another is food. Another idea? What is McDonald? Doesn't it wake up the entrepreneur in you?
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